History

InvestorCraft was founded in 2006.

Mission

InvestorCraft is dedicated to providing a platform that offers tools, community, and educational resources for the benefit of individual investors. Our tools, which are free and easy to use, are based on well-developed concepts in modern portfolio theory and a rich historical database of performance data for the largest ETFs, mutual funds and stocks. It is our purpose to help you understand these tools so that you are positioned to make better decisions when it comes to developing a well-diversified investment portfolio. No mathematical model is going to provide you a “silver bullet” invesment mix that is guaranteed to outperform any other. However, having a handy set of tools in your toolbox is critical to making better decisions.

We also believe there is a huge opportunity for individual investors to benefit from the wisdom and experiences of other investors. So we encourage you to “publish” on this site. You can do this by publishing your portfolios for entry in our monthly, quarterly, and annual performance contests. The top performers will be posted during each period, so have some fun and see how your portfolio-building skills match up with others. In addition, we invite you to utilize the InvestorCraft forum to share information, perspectives and critiques with other individual investors.

Finally, we want your feedback. If you would like to see new features, tools or additional assets in our database, please let us know. We will utilize your feedback to make this a better site for individual investors. 

Contact Us

Please e-mail us at this address with any feedback or questions:
feedback@InvestorCraft.com